New Collection

New Collection (now New Projects) is a project-based art collection focusing on collaborating with artists enabling them to explore new concepts and experiment beyond the boundaries of their practice. With spaces in Denver, CO, and Newport Beach, CA, the collection facilitates unique projects with artists working closely to build lasting relationships and share new insights into the process of art-making.


Role

Lead Designer


Year(s)

2020 – 2022


Contributions

Brand Identity

Web Design

Webflow Development

Photography

Content Creation

Publication Design

Marketing Materials


Brand Identity

Initial wordmark on the left and emblem variant on the right

Mockup of website in desktop and mobile format

Project 9–5


Collateral

Spotify cover for a curated artist playlist A knolling view of arranged items including a tote bag with the NEW logotype

More Projects